This year has been full of unexpected gifts. One of the best decisions I made was reaching out to people on LinkedIn and inviting them to virtual coffee chats. What started as simple conversations introduced me to some remarkable people I would probably never have crossed paths with otherwise. One of them is Lucy Ruthnum,…
For the longest time, I’ve been quietly curious about one thing: how practical is it to wear white on a game drive? Because if you spend any time on Instagram looking at safari photos, you’ll notice a pattern. Flowing white dresses. Crisp white shirts. White trousers perched elegantly on the edge of a Land Cruiser…
“Brands that just ‘exist’ online are reactive. They’re on Instagram because everyone is. They have a website because they’re supposed to. But there’s no strategy to connect any of it.” The uncomfortable truth is that this statement describes a large number of brands, especially in tourism. Somewhere along the way, having a digital presence became…
If you’re curious about Tanzania, let Justa tell you about it. Better yet, let her show you. Justa Lujwangana was born in Tanzania and moved to the United States at 12. A decade later, she came back home and, in her words, it felt like she’d hit the jackpot. The landscape, the wildlife, the coastline,…
I’ll be the first to admit it: safaris are breathtaking, but game drives can be… slow! You spend hours scanning the horizon for movement, only for the guide to point solemnly at a distant hillside and declare, “Look, impala.” If you come from the five-year-old-me school of attention spans, that’s a long time to stare…
If you’re a woman who loves to travel, let me tell you, there’s something magical about solo trips, especially here in Tanzania. I’ve shared my solo travel stories so many times on social media and in my articles, and honestly? I’m not stopping anytime soon. That feeling of freedom, the rush of liberation, the quiet…
Falling in love with Tanzania is easy. One glimpse of the Serengeti, a stroll along Zanzibar’s beaches, or the breathtaking view of the Ngorongoro Crater, and you’re hooked. For Zena Mshana, founder of Your Holiday Abroad, that love became more than wanderlust. She turned it into a calling, curating experiences so others could feel the…
If you ask any woman what it’s like to take the leap of faith and start a business, you’ll likely get a long sigh or a nervous laugh. It’s a bitter pill to swallow, especially when you’re not just the captain of your entrepreneurial ship, but also the pilot, co-pilot, snack distributor, and emergency nurse…
She guides, drives, dives… And wait for it, she’s also a chef and a skipper! Mic drop… Who is this superwoman? Husna is a woman with many talents. She’s the founder of an all-woman tour agency called Her Tours and Safaris, based in Zanzibar. In just one year since opening her tour company, her initiative…